Archive for the ‘freelance marketing consultant’ tag
Freelance Marketing

How do I get into the Freelance writer job market?
I enjoy writing in my spare time, and have plenty of articles to go around, but I don’t know where to start.
Some freelance write jobs can be done online.
Hope these job websites can help you.
http://www.usejob.com
http://hotjobs.yahoo.com
http://careers.msn.com
http://www.craigslist.org
VonHelton: Google Freelance Expert $1000 A Search!
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Bounty Hunter Freelance Bounty Hunting Business MARKETING PLAN MS Word/Excel NEW $0.00 |
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Bounty Hunter Freelance Bounty Hunting Business MARKETING PLAN MS Word/Excel NEW $0.00 |
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START YOUR OWN FREELANCE WRI – GEORGE SHELDON ENTREPRENEUR PRESS (PAPERBACK) NEW $0.00 |
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SELL YOUR PHOTOGRAPHS Natalie Canavor FREELANCE PHOTOS Marketing Strategy PB BK $0.00 |
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Freelance Writing Tips and Know How Ebook With Master Resell Rights on CD $0.00 |
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How to Write & Sell Simple Information for Fun and Profit: Your Guide to Writing and Publishing Books, E-Books, Articles, Special Reports, Audio Programs, DVDs, and Other How-To Content $9.48 Packed with income-generating ideas about creating a variety of saleable written works, this guide includes information for researching and writing effective, instructional materials and calling upon a variety of publishing channels, including magazines, traditional book publishers, self-publishing, and the Internet. The mechanics behind becoming a successful writer and information packager are pr… |
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2012 Artist’s & Graphic Designer’s Market $17.06 THE TOOLS TO BUILD A SUCCESSFUL ART CAREER 2011 Artist’s & Graphic Designer’s Market is the must-have reference guide for emerging artists who want to establish a successful career in fine art, illustration, cartooning, or graphic design. This edition is packed with resources you can use including: |
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The Designer’s Guide To Marketing And Pricing: How To Win Clients And What To Charge Them $10.97 The Designer’s Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business – and also successful designers who want to put a little more thought into their operations. Whether you’re a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you’ll learn everything you need to know about how to market and p… |
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Brothers in Arms: Hell’s Highway Limited Edition $0.97 Continuing with the Brothers in Arms franchise, Hell’s Highway drops you into Operation Market Garden, the largest paratrooper operation in World War II. Play your own way – choose to use your squad to execute a tactically elegant flanking maneuver or charge in with guns blazing Destructible cover – Keep your men moving and choose your cover wisely – modeled using real physical properties an… |
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Brothers in Arms: Hell’s Highway $1.99 Brothers In Arms Hell’s Highway brings the critically acclaimed squad-based WWII shooter into the next generation of gaming with amazing graphics and sound, new cutting-edge gameplay features, and a totally redesigned online component. Delivering on the franchise’s compelling story, unrivaled authenticity and intense squad-based action, Brothers In Arms Hell’s Highway drops you into Operation Mark… |
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Lotus Freelance Graphics Upgrade: Your Partner for Sucessful Presentations Release 1.0 … |
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100 Meals for $5 or Less $9.99 ONE FAMISHED HUSBAND, THREE HUNGRY CHILDREN, rising food costs, and a fixed income could lead to disaster, but Jennifer Maughan successfully navigates the world of grocery shopping by pinching those pennies for all they’re worth. She shows how anyone can creatively survive the onslaught of higher grocery bills and still eat tasty, healthy meals.SHE TELLS FRAZZLED FOOD BUYERS TO: Allocate funds to the most important foods. Stop spending money on impulse buys. Make a shopping plan before heading to the store. Find the best places to shop in your area. Be smart about coupons and sales. In addition, the average cost per serving is highlighted in each recipe, making it easier to calculate the cost of each meal. The Wall Street Journal reported that wholesale prices of key food items have risen dramatically from 2006. Retail food prices at the supermarket increased in the first quarter of 2008, according to an American Farm Bureau survey. The total cost of sixteen basic grocery items in the first quarter of 2008 was up about 8 percent, or $3.42, from 2007. Online marketing and promotions. Print and web advertising campaign. National broadcast and print publicity. Co-op available. Jennifer Maughan is a freelance writer and editor with more than 15 years of experience in the publishing industry. Her areas of specialty include travel, food, celebrations, parenting, and family life. She lives near Salt Lake City. |
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100 Meals for $5 or Less $0.25 ONE FAMISHED HUSBAND, THREE HUNGRY CHILDREN, rising food costs, and a fixed income could lead to disaster, but Jennifer Maughan successfully navigates the world of grocery shopping by pinching those pennies for all they’re worth. She shows how anyone can creatively survive the onslaught of higher grocery bills and still eat tasty, healthy meals.SHE TELLS FRAZZLED FOOD BUYERS TO: Allocate funds to the most important foods. Stop spending money on impulse buys. Make a shopping plan before heading to the store. Find the best places to shop in your area. Be smart about coupons and sales. In addition, the average cost per serving is highlighted in each recipe, making it easier to calculate the cost of each meal. The Wall Street Journal reported that wholesale prices of key food items have risen dramatically from 2006. Retail food prices at the supermarket increased in the first quarter of 2008, according to an American Farm Bureau survey. The total cost of sixteen basic grocery items in the first quarter of 2008 was up about 8 percent, or $3.42, from 2007. Online marketing and promotions. Print and web advertising campaign. National broadcast and print publicity. Co-op available. Jennifer Maughan is a freelance writer and editor with more than 15 years of experience in the publishing industry. Her areas of specialty include travel, food, celebrations, parenting, and family life. She lives near Salt Lake City. |
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55 Surefire Homebased Businesses You Can Start for Under $5000 $17.95 Choose from 55 of today’s hottest homebased businesses-all under $5,000!Coaching you all the way, the experts at Entrepreneur guide you into the thriving homebased industry, revealing unique, slam-dunk opportunities, outlining vital business basics, sharing priceless industry need-to-knows, and so much more! If you can bankroll $5,000 (some even less!), you can boldly choose your next big business move, decide to be your own boss, and start making profits! Choose from a diverse list of 55 surefire homebased businesses Spend less than $5,000 on startup Quickly and legitimately setup your home office Master industry language and fundamentals Use business-specific marketing techniques to secure success Create repeat business with engaging customer service practices Plan for expansion And moreYou’re on target for success—let us help you hit the bullseye!Photographer Gift Basket Design Cleaning Service Consultant Event Planner Herbal/Farm-Related Home Inspector Personal Concierge Mail Order Pet Sitter Editorial Service Wedding Consultant Financial Planner Accountant Tax Preparer Bed & Breakfast Bookkeeper Taxidermist eBay Assistant Notary Public Real Estate Property Management Justice of the Peace Website Developer Freelance Designer Dog Breeder/Kennel Flea Market Daycare Christmas Tree Farm Appliance Repair Computer Repair and Many More |
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7 Ways a Freelance Writer Can Expand Your Profits – No Matter What Your Business Is: A Marketing Report for Freelance Writers $2.99 Yuwanda Black,NOOK Book (eBook), English-language edition,Pub by Inkwell Editorial |
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Advice to Freelance Writers: Insider Secrets to Effective Shoestring Marketing, Managing a Winning Mindset, and Thriving in Any Economy $12.95 Freelancing Made Easy In this final installment of “Advice to Freelance Writers,” you’ll get your hands on a treasure trove of information you can immediately use to get your writing career moving and grooving. This volume covers these all important topics:~ How to instantly connect with your audience and become an important part of their world.~ How a simple 90 day experiment resulted in incredible unexpected results… and how you can use this information to create the career of your dreams.~ Understand the strength of your audience’s trance states and how to use them to your advantage.~ This one activity will grow your writing business faster than any other. (Check out page 47.)~ Don’t make these newbie mistakes on pages 77 – 78.~ How to master the most lucrative branch of writing.~ Understand the difference between communicating and writing… and why this difference can make or break your writing career.~ Page 99 reveals why you never sell your writing. You must do something else…~ How to find the gift within each dashed expectation (page 107). Beth Ann Erickson is a decades long freelancer (since 1995), publisher of Writing Etc., the free zine for freelancers, copywriter, author, and Internet Marketing expert. You can connect with her at BethAnnErickson.com. |
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Advice to Freelance Writers: Insider Secrets to Effective Shoestring Marketing, Managing a Winning Mindset, and Thriving in Any Economy $12.95 Freelancing Made Easy In this final installment of “Advice to Freelance Writers,” you’ll get your hands on a treasure trove of information you can immediately use to get your writing career moving and grooving. This volume covers these all important topics:~ How to instantly connect with your audience and become an important part of their world.~ How a simple 90 day experiment resulted in incredible unexpected results… and how you can use this information to create the career of your dreams.~ Understand the strength of your audience’s trance states and how to use them to your advantage.~ This one activity will grow your writing business faster than any other. (Check out page 47.)~ Don’t make these newbie mistakes on pages 77 – 78.~ How to master the most lucrative branch of writing.~ Understand the difference between communicating and writing… and why this difference can make or break your writing career.~ Page 99 reveals why you never sell your writing. You must do something else…~ How to find the gift within each dashed expectation (page 107). Beth Ann Erickson is a decades long freelancer (since 1995), publisher of Writing Etc., the free zine for freelancers, copywriter, author, and Internet Marketing expert. You can connect with her at BethAnnErickson.com. |
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Aiming at Amazon: The NEW Business of Self Publishing, or How to Publish Your Books with Print on Demand and Online Book Marketing on Amazon.com $20 **********BECAUSE OF CHANGES AT AMAZON, READERS OF THIS BOOK SHOULD BE SURE TO VISIT THE AUTHOR’S WEB SITE FOR UPDATES**********There has never been a self publishing manual like this. “Aiming at Amazon” is NOT about getting your book into bookstores. Instead, it lays out an innovative approach that targets sales on Amazon.com. It reveals how to make a book sell well online, with tips never before offered. And it doesn’t stop there — it gives you a way to publish your book with print on demand that can double your profit per copy. Avoid publishing plans that handicap you almost before you begin. Let “Aiming at Amazon” introduce you to the NEW business of self publishing. /////////////////////////////////////////////////Aaron Shepard is a foremost proponent of the new business of profitable self publishing through print on demand, which he has practiced and helped develop since 1998. Unlike most authorities on self publishing, he makes the bulk of his living from his self-published books — not from consulting, speaking, freelance writing, or selling publishing services. In a parallel life, Aaron is an award-winning children’s author with numerous books from publishers large and small./////////////////////////////////////////////////”Aaron Shepard has been more successful selling through Amazon than any other self publisher I know. If you want to self publish and get the most from it, this book is for you.” — Morris Rosenthal, author, “Print-on-Demand Book Publishing”"Solid gold advice. . . . Aiming At Amazon will dramatically increase your odds of success. A few hours with this book will give you the benefit of years worth of hard-earned experience.” — Steve Weber, author, “The Home-Based Bookstore”"If you want to learn how to sell more books on Amazon, this is the best book I’ve read on the subject. . . . Thanks to books like this, self-published authors have a chance to succeed against |
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Big Book of Green Design $49.99 The Big Book of Green Design explores the specific techniques and methods that graphic designers are employing worldwide to make their business a more earth-friendly one. When paying clients need a more environmentally conscious image, they turn to ad agencies and in-house designers for cost-effective solutions. The results are often surprising, innovative, and new, and The Big Book of Green Design features the best of these earth-friendly designs. Mainly focusing on printed materials, but also showcasing examples of trade show environments, repurposed designs, and the new “anti-packaging” trend, the book showcases over 450 examples of marketing and collateral materials produced using environmentally favorable methods. With a foreword by Eric Benson, an expert on sustainable procedures within graphic design, The Big Book of Green Design is very much a “see what your colleagues are doing” idea-sharing, inspiration-generating compilation for agencies, freelance designers, printers, and other creative professionals. |
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Breaking Free $34.95 Breaking Free is about making the transition from working for the man to working for yourself by starting your own business or freelancing. By focusing on the personal experiences, ideas, and actions of a variety of self-employed people—including freelance writers, contractors, service providers, store owners and franchisees, sales reps, and others—this book offers readers deep insights into the ideas and decisions required to make self-employment a reality. Along the way, author and self-employed professional Chris Lauer offers a wealth of practical small-business insights and tips. Breaking Free thus offers would-be entrepreneurs and freelancers something priceless—both the skills and encouragement required to shake free of corporate shackles and take the leap into small-scale entrepreneurship.Featuring real stories about the initial spark that motivated individuals to pursue independence and entrepreneurship, Breaking Free follows a variety of entrepreneurs as they move from their jobs as employees to the ranks of the self-employed. It also covers the nuts and bolts of self-employment—pricing and marketing services, keeping an eye on the bottom line, and growing the business, among other topics. In addition, Lauer focuses on the advances in technology that make self-employment easier today than ever before. Unlike most books on self-employment, Lauer uses vivid, real-life stories and tips to help would-be entrepreneurs decide the route that is best for them. Experienced entrepreneurs describe how they came up with ideas for their businesses, how they kept their ventures in motion during the early days and over the long term, how they grew, and when they recognized it was time to call it quits and sell or shutter the business. This is not a book for the next Bill Gates, but for the majority of new business owners and those dreaming of creating their own jobs: people ready to take a few risks to make a decent |
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Breaking Free $34.95 Breaking Free is about making the transition from working for the man to working for yourself by starting your own business or freelancing. By focusing on the personal experiences, ideas, and actions of a variety of self-employed people—including freelance writers, contractors, service providers, store owners and franchisees, sales reps, and others—this book offers readers deep insights into the ideas and decisions required to make self-employment a reality. Along the way, author and self-employed professional Chris Lauer offers a wealth of practical small-business insights and tips. Breaking Free thus offers would-be entrepreneurs and freelancers something priceless—both the skills and encouragement required to shake free of corporate shackles and take the leap into small-scale entrepreneurship.Featuring real stories about the initial spark that motivated individuals to pursue independence and entrepreneurship, Breaking Free follows a variety of entrepreneurs as they move from their jobs as employees to the ranks of the self-employed. It also covers the nuts and bolts of self-employment—pricing and marketing services, keeping an eye on the bottom line, and growing the business, among other topics. In addition, Lauer focuses on the advances in technology that make self-employment easier today than ever before. Unlike most books on self-employment, Lauer uses vivid, real-life stories and tips to help would-be entrepreneurs decide the route that is best for them. Experienced entrepreneurs describe how they came up with ideas for their businesses, how they kept their ventures in motion during the early days and over the long term, how they grew, and when they recognized it was time to call it quits and sell or shutter the business. This is not a book for the next Bill Gates, but for the majority of new business owners and those dreaming of creating their own jobs: people ready to take a few risks to make a decent |
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Breaking Free: How to Quit Your Job and Start Your Own Business $16.72 Breaking Free is about making the transition from working for the man to working for yourself by starting your own business or freelancing. By focusing on the personal experiences, ideas, and actions of a variety of self-employed people—including freelance writers, contractors, service providers, store owners and franchisees, sales reps, and others—this book offers readers deep insights into the ideas and decisions required to make self-employment a reality. Along the way, author and self-employed professional Chris Lauer offers a wealth of practical small-business insights and tips. Breaking Free thus offers would-be entrepreneurs and freelancers something priceless—both the skills and encouragement required to shake free of corporate shackles and take the leap into small-scale entrepreneurship.Featuring real stories about the initial spark that motivated individuals to pursue independence and entrepreneurship, Breaking Free follows a variety of entrepreneurs as they move from their jobs as employees to the ranks of the self-employed. It also covers the nuts and bolts of self-employment—pricing and marketing services, keeping an eye on the bottom line, and growing the business, among other topics. In addition, Lauer focuses on the advances in technology that make self-employment easier today than ever before. Unlike most books on self-employment, Lauer uses vivid, real-life stories and tips to help would-be entrepreneurs decide the route that is best for them. Experienced entrepreneurs describe how they came up with ideas for their businesses, how they kept their ventures in motion during the early days and over the long term, how they grew, and when they recognized it was time to call it quits and sell or shutter the business. This is not a book for the next Bill Gates, but for the majority of new business owners and those dreaming of creating their own jobs: people ready to take a few risks to make a decent |
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Complete Guide to Contract Lawyering: What Every Lawyer and Law Firm Needs to Know about Temporary Legal Services $29.95 In a tough economy, contract (freelance) lawyering is the fastest growing segment in the legal profession. More lawyers and law firms are turning to temporary legal services as an answer to building profitability and managing growth. This new third edition – with separate chapters for contract lawyers and hiring lawyers – has the latest on rate-setting, placement agencies, state and local ethical opinions, and malpractice liability, and it offers sample agreements and marketing tips. |
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Design Matters: Portfolios 01 $24.99 During the past few years, portfolio management and self-promotion have taken on a far greater role within a graphic designer’s business model. The degree to which they can increase their earned revenue through exceptionally defined, marketing-oriented promotions and portfolio management is paramount. These individuals and agencies now identify their product as cultural tourism and stress the role of their work as economic generators. This book defines the core elements of self-promotion and portfolio creation and provides the insights graphic designers need to showcase their work in unique and creative ways. Case studies demonstrate the different techniques designers use to create successful portfolios for different audiences and measure the results of those efforts. The book also details how often portfolios should be updated and distributed and determine workable budgets to produce a great portfolio.Maura Keller is a writer and editor. In addition to freelance writing for more than 50 publications for the past 10 years, she was a marketing communications writer for the award-winning design firm, Yamamoto Moss in Minneapolis. She has also written extensively on marketing and business-related topics for regional and national consumer and trade publications. |
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Design and Launch an Online Social Networking Business in a Week $17.95 WWW.(Your Social Network).COMAre you a virtual social butterfly? Captivated by the buzz of new media? Interested in setting the online social scene for others? And making a profit doing so?Tap into the millions of MySpace users and Facebook friends to create your own specialized social site! In just seven days, identify your network niche; develop an inviting, interactive website; drive traffic and membership; build profitable online advertising relationships; and more! Design an attractive, interactive social networking website using inexpensive, turnkey solutions that require no programming knowledgeDefine your community and set the toneOffer interactive features including profile pages, member search options, media add-ons, and moreGenerate traffic and membership using search engine optimization, viral and social marketing, and other techniquesCash in on your site with proven, revenue-generating solutionsUse included resources to stay on the cutting-edgeSign on for social networking success!Julien Sharp is a freelance writer and business communications consultant. She has over 18 years of entrepreneurial, training, writing, and communications experience and has worked both nationally and internationally, providing consulting and coaching services to executives in small to medium sized businesses. |
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Design and Launch an Online Social Networking Business in a Week $17.95 WWW.(Your Social Network).COMAre you a virtual social butterfly? Captivated by the buzz of new media? Interested in setting the online social scene for others? And making a profit doing so?Tap into the millions of MySpace users and Facebook friends to create your own specialized social site! In just seven days, identify your network niche; develop an inviting, interactive website; drive traffic and membership; build profitable online advertising relationships; and more! Design an attractive, interactive social networking website using inexpensive, turnkey solutions that require no programming knowledgeDefine your community and set the toneOffer interactive features including profile pages, member search options, media add-ons, and moreGenerate traffic and membership using search engine optimization, viral and social marketing, and other techniquesCash in on your site with proven, revenue-generating solutionsUse included resources to stay on the cutting-edgeSign on for social networking success!Julien Sharp is a freelance writer and business communications consultant. She has over 18 years of entrepreneurial, training, writing, and communications experience and has worked both nationally and internationally, providing consulting and coaching services to executives in small to medium sized businesses. |
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Developmental Editing: A Handbook for Freelancers, Authors, and Publishers $22.5 Editing is a tricky business. It requires analytical flair and creative panache, the patience of a saint and the vision of a writer. Transforming a manuscript into a book that edifies, inspires, and sells? That’s the job of the developmental editor, whose desk is the first stop for many manuscripts on the road to bookdom—a route ably mapped out in the pages of Developmental Editing.Author Scott Norton has worked with a diverse range of authors, editors, and publishers, and his handbook provides an approach to developmental editing that is logical, collaborative, humorous, and realistic. He starts with the core tasks of shaping the proposal, finding the hook, and building the narrative or argument, and then turns to the hard work of executing the plan and establishing a style.Developmental Editing includes detailed case studies featuring a variety of nonfiction books—election-year polemic, popular science, memoir, travel guide—and authors ranging from first-timer to veteran, journalist to scholar. Handy sidebars offer advice on how to become a developmental editor, create effective illustration programs, and adapt sophisticated fiction techniques (such as point of view, suspense, plotting, character, and setting) to nonfiction writing.  Norton’s book also provides freelance copyeditors with a way to earn higher fees while introducing more creativity into their work lives. It gives acquisitions, marketing, and production staff a vocabulary for diagnosing a manuscript’s flaws and techniques for transforming it into a bestseller. And perhaps most importantly, Developmental Editing equips authors with the concrete tools they need to reach their audiences. |
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Developmental Editing: A Handbook for Freelancers, Authors, and Publishers $22.5 Editing is a tricky business. It requires analytical flair and creative panache, the patience of a saint and the vision of a writer. Transforming a manuscript into a book that edifies, inspires, and sells? That’s the job of the developmental editor, whose desk is the first stop for many manuscripts on the road to bookdom—a route ably mapped out in the pages of Developmental Editing.Author Scott Norton has worked with a diverse range of authors, editors, and publishers, and his handbook provides an approach to developmental editing that is logical, collaborative, humorous, and realistic. He starts with the core tasks of shaping the proposal, finding the hook, and building the narrative or argument, and then turns to the hard work of executing the plan and establishing a style.Developmental Editing includes detailed case studies featuring a variety of nonfiction books—election-year polemic, popular science, memoir, travel guide—and authors ranging from first-timer to veteran, journalist to scholar. Handy sidebars offer advice on how to become a developmental editor, create effective illustration programs, and adapt sophisticated fiction techniques (such as point of view, suspense, plotting, character, and setting) to nonfiction writing.  Norton’s book also provides freelance copyeditors with a way to earn higher fees while introducing more creativity into their work lives. It gives acquisitions, marketing, and production staff a vocabulary for diagnosing a manuscript’s flaws and techniques for transforming it into a bestseller. And perhaps most importantly, Developmental Editing equips authors with the concrete tools they need to reach their audiences. |
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Developmental Editing: A Handbook for Freelancers, Authors, and Publishers $17.35 Editing is a tricky business. It requires analytical flair and creative panache, the patience of a saint and the vision of a writer. Transforming a manuscript into a book that edifies, inspires, and sells? That’s the job of the developmental editor, whose desk is the first stop for many manuscripts on the road to bookdom—a route ably mapped out in the pages of Developmental Editing.Author Scott Norton has worked with a diverse range of authors, editors, and publishers, and his handbook provides an approach to developmental editing that is logical, collaborative, humorous, and realistic. He starts with the core tasks of shaping the proposal, finding the hook, and building the narrative or argument, and then turns to the hard work of executing the plan and establishing a style.Developmental Editing includes detailed case studies featuring a variety of nonfiction books—election-year polemic, popular science, memoir, travel guide—and authors ranging from first-timer to veteran, journalist to scholar. Handy sidebars offer advice on how to become a developmental editor, create effective illustration programs, and adapt sophisticated fiction techniques (such as point of view, suspense, plotting, character, and setting) to nonfiction writing.  Norton’s book also provides freelance copyeditors with a way to earn higher fees while introducing more creativity into their work lives. It gives acquisitions, marketing, and production staff a vocabulary for diagnosing a manuscript’s flaws and techniques for transforming it into a bestseller. And perhaps most importantly, Developmental Editing equips authors with the concrete tools they need to reach their audiences. |
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Everything Public Speaking Book: Deliver a winning presentation every time! $14.95 If you’re afraid to speak in public, you’re not alone. A well-known study showed that more people put fear of public speaking at the top of their list of fears, even above the fear of death! But armed with The Everything Public Speaking Book, you can conquer your fears and learn practical ways to:Reduce nervousnessSet up a room for effective presentationsDeal with hecklers”Wow” the audience with a motivating message and deliveryLeave them begging for moreThis pocket guide is packed with practical tools for creating a focused presentation that holds the audience’s attention. You’ll gain confidence as you build the skills you need to deliver a crowd-pleasing performance-every time!Scott S. Smith has delivered more than 3,000 speeches, business presentations, and media interviews. He has been a publicist, marketing executive, nonprofit manager, business owner, and speechwriter. Smith is also a freelance journalist whose articles have appeared in Reader’s Digest, American Way, Los Angeles Magazine, and American Heritage of Invention and Technology. He lives in West Hollywood, CA. |
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Freelance Photographer’s Handbook: Success in Professional Digital Photography $19.95 Providing useful strategies for becoming a freelance photographer and building a successful business, this in-depth manual offers a complete overview of the profession—from perfecting the art form to project management. Demonstrating important points for getting started—customer service, marketing, billing, and negotiating prices—this comprehensive guide also delves into important matters of law, taxes, permits, insurance, and copyrights. Paying special attention to the evolving role of technology in the creation, marketing, and sales of images, this reference provides invaluable advice on digital photo equipment, computers and software, and custom processing. Loaded with entirely new images, this revised edition details a variety of interests—such as advertising, entertainment, fashion, or travel—and presents step-by-step instructions for turning a passion for photography into an exciting, full-time career. |
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From Hurting to Happy: Transforming Your Life after Loss $12.95 Barbara Bartocci has been widowed, divorced, fired from a job, lost both of her parents at a young age, and raised three children with special needs. With each loss – because she had to – she got beyond her grief and went on with living.In this comforting, encouraging, believable book she weaves her own story and those of many others to create a rich and inspiring tapestry of people who have grown through loss and found joy on the other side. The ten chapters gather together stories that describe different kinds of good-byes and how we can find out way through them. Each story is accompanied by “A helping hand,” section that offers practical and proven ways to acknowledge and grow through life’s many good-byes. Author Biography: Barbara Bartocci, is a popular freelance writer for Woman’s Day, Family Circle, McCalls, Good Housekeeping, Reader’s Digest, and others. She is a motivational speaker, lecturing frequently on spirituality and self-growth. She is also a marketing consultant and presentation trainer for several major corporations. This is Bartocci’s fifth book, following Midlife Awakenings, Unexpected Answers, My Angry son and Nobody’s Child Anymore. Bartocci lives in a suburb of Kansas City. |
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Glory Be! (Love Inspired Suspense Series) $1.99 Ron and Janet Benrey are a husband-and-wife team who write romantic-suspense novels for Steeple Hill Love Inspired Suspense. Their writing journey took them along significantly different paths before they cowrote their first novel in the late 1990s. Ron Benrey has been a writer “forever.” He wrote his way through engineering school working as a freelance writer and editor for magazines such as Electronics Illustrated and Popular Science Monthly. He eventually moved on to writing speeches, annual reports and the occasional advertisement–all for high-tech corporations. Along the way, he wrote seven nonfiction books about electronics and technology. He jokes that his specialty is writing interesting words about dull subjects. Janet Benrey is a late-blooming writer. Earlier in her career she performed a variety of unusual jobs, including executive recruiter (“headhunter”) and wedding photographer. She began writing with Ron in 1989, soon after she earned a degree in communications and they launched Benrey+Benrey, a marketing communications firm.Ron and Janet’s daytime collaboration to create marketing materials for large corporations soon became an after-hours partnership to write cozy romantic mysteries with strong Christian themes. “We started to think about an interesting story and one thing led to another,” Janet says. “We’re both avid readers, and we decided to write the kind of suspense novels we enjoy.” Although both Ron and Janet were published nonfiction writers, it took them more than seven years to master the specific techniques of fiction writing. “At one low point,” Ron says, “we threw away everything we’d written and began again.”Their perseverance paid off with a contract for their first novel, Little White Lies, for a major Christian publisher. “Our Cozy Mystery series for Steeple Hill Love Inspired Suspense began with our sixth novel, Glory Be!” Janet explains. “We followed up with |
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Glory Be! (Love Inspired Suspense Series) $4.95 Ron and Janet Benrey are a husband-and-wife team who write romantic-suspense novels for Steeple Hill Love Inspired Suspense. Their writing journey took them along significantly different paths before they cowrote their first novel in the late 1990s. Ron Benrey has been a writer “forever.” He wrote his way through engineering school working as a freelance writer and editor for magazines such as Electronics Illustrated and Popular Science Monthly. He eventually moved on to writing speeches, annual reports and the occasional advertisement–all for high-tech corporations. Along the way, he wrote seven nonfiction books about electronics and technology. He jokes that his specialty is writing interesting words about dull subjects. Janet Benrey is a late-blooming writer. Earlier in her career she performed a variety of unusual jobs, including executive recruiter (“headhunter”) and wedding photographer. She began writing with Ron in 1989, soon after she earned a degree in communications and they launched Benrey+Benrey, a marketing communications firm.Ron and Janet’s daytime collaboration to create marketing materials for large corporations soon became an after-hours partnership to write cozy romantic mysteries with strong Christian themes. “We started to think about an interesting story and one thing led to another,” Janet says. “We’re both avid readers, and we decided to write the kind of suspense novels we enjoy.” Although both Ron and Janet were published nonfiction writers, it took them more than seven years to master the specific techniques of fiction writing. “At one low point,” Ron says, “we threw away everything we’d written and began again.”Their perseverance paid off with a contract for their first novel, Little White Lies, for a major Christian publisher. “Our Cozy Mystery series for Steeple Hill Love Inspired Suspense began with our sixth novel, Glory Be!” Janet explains. “We followed up with |
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He Loves Lucy $7.99 From The Publisher:Marketing exec Lucy Cunningham is thrilled when her firm lands The Palm Club account. The campaign concept for Miami’s hottest fitness club was Lucy’s idea: take one fitness-challenged woman, put her in front of TV cameras, and into the hands of the club’s top personal trainer, Theo Redmond. And there’s a big cash reward for each pound shed. It seems like a brilliant idea-until Lucy gets picked to be the guinea pig. It’s obvious she needs to drop the pounds, but the idea of letting it all hang out in front of some Malibu Ken jock has her choking on her Milk Duds before she even begins! After one meeting, Theo knows Lucy will be his toughest client and one of the most unforgettable women he’ll ever meet. Smart-mouthed and stubborn, it’s clear she isn’t fond of marching to anyone’s drumbeat but her own. But she shocks Theo by rising to the challenge like a pro. And he finds his heart in jeopardy long before Lucy starts to slim down and turn heads. As Lucy sweats her way into a whole new life, things start to heat up between her and Theo. But trust doesn’t come easy for either of them. They’ve both been burned by romance in the past. Now Lucy and Theo are about to discover that appearances can be deceiving-and in the end, true love lies somewhere between pizza and Pilates…About The AuthorSusan Donovan earned her bachelors and masters degrees from Northwestern University’s Medill School of Journalism and has worked as a newspaper reporter in Chicago, Albuquerque, and Indianapolis. Her other jobs have included fine arts fundraiser, freelance journalist, painted furniture artist, horse stall mucker, and aide to a U.S. Senator. Susan now lives in rural Maryland with her husband and assorted children and pets. |
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Hellbender $21.95 AN INCIDENT HAS OCCURRED IN THE BRITISH VIRGIN ISLANDS … Several boats have been destroyed by an inexplicable predator, and puzzling biological samples have been left behind. An attack in front of many witnesses draws media, military, accredited scientists, and bilious cryptozoologist Carl Curtis, who believes his hypothesis of an ancient species confirmed. Lieutenant Sadie Krszczynski has had an uphill battle convincing the Coast Guard that her talents and competence outweigh the liability of her color blindness. But suddenly her vision deficiencies make her uniquely qualified to see an animal perfectly adapted for ocean camouflage. Introspective ex-homicide detective Trey Johnson has come to the islands to escape his past. Now in business for himself, he lands a pair of missing-persons cases that lead him to the mystery on the water and put him back in the limelight-for better or worse.Suddenly the sleepy islands are a hive of grandstanders, trophy hunters, and opportunistic drug traffickers, and Sadie and Trey find their lives increasingly entangled as the hysteria explodes. ABOUT THE AUTHORRobert William Grofe was born in Philadelphia and has lived in the area for most of his life. He currently resides in Collegeville, Pennsylvania. He holds a B.A. in Writing Seminars from Johns Hopkins and has been writing professionally for 15 years. During college, he was a staff writer and illustrator for the student-run Black and Blue Jay in Baltimore and regular cartoonist for the university newsletter. He worked as a freelance reporter for the Newtown Square County Press before joining The Vanguard Group in Malvern, where he now copy edits corporate reports and marketing materials.He enjoys traveling and has spent many weeks sailing in the Caribbean and the Chesapeake Bay, which he believes has fueled many of his ideas. He writes fiction in his spare time (mainly during months while football is in its off-season); he has completed three novels and various short |
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How To Get Clients $19.99 CEOs, department heads, freelance consultants, lawyers–almost everyone in business–has to fight for clients just like manufacturers or retailers. Now, in this guide, two daring young marketing “marauders” tell how to target profitable clients; how to discover your unique market niche; how to get free publicity; how and when to advertise; and more. |
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How to Survive and Prosper an Artist: Selling Yourself Without Selling Your Soul $2.88 The classic handbook for launching and sustaining a career that explodes the romantic notion of the starving artist, with new and expanded resources for succeeding in the burgeoning Internet art market (The New York Times) Now in its fifth edition, with over 85,000 copies of previous editions sold, How to Survive and Prosper as an Artist is the preeminent guide to taking control of your career and making a good living in the art world. Drawing on over two decades of experience, Caroll Michels walks artists through the complicated process of balancing grants, gallery representation, private dealer sales, and a personal studio to ensure a public profile and a steady income. Included is a wealth of insider’s information on getting into a gallery, being your own PR agent, and negotiating prices, as well as innovative marketing, exhibition, and sales opportunities for various art disciplines. The new edition is fully updated with strategies for using the Web–everything from generating income through freelance work, to creating an entrepreneurial web site for promoting work to agents and clients, to assessing online galleries. An expanded and updated appendix adds more than 200 new resources such as Web designers, insurance and legal services for artists, internships, art colonies, and corporate and public art programs. |
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IBM Lotus Freelance Graphics $45 Othniel Hermes (Editor),Paperback, English-language edition,Pub by International Book Marketing Service Ltd |
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Microsoft Office Publisher 2007 Step by Step $4.93 The Barnes & Noble ReviewQuietly, without fanfare, Microsoft Office Publisher keeps getting better. If you run a small business, volunteer for a nonprofit, or have a freelance career, Publisher 2007 can create the marketing materials you need — and this book will show you how, step by step. Its easy, visual, numbered steps walk you through just about everything Publisher can do now — newsletters, brochures, fliers, cards, calendars, even web sites. Publisher 2007 comes with a rich library of templates: You’ll learn how to use those — or to work from the ground up, when that makes more sense. Want to customize your postcards to individual recipients? The authors make Publisher’s mail merge stunningly painless. Want to build a whole set of matching materials? Prepare your materials for a professional printer? Generate PDFs for electronic delivery? It’s all here, complete with practice files, so you can be as hands-on as you like. Bill Camarda, from the September 2007 Read Only |
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Microsoft Office Publisher 2007 Step by Step $19.99 The Barnes & Noble ReviewQuietly, without fanfare, Microsoft Office Publisher keeps getting better. If you run a small business, volunteer for a nonprofit, or have a freelance career, Publisher 2007 can create the marketing materials you need — and this book will show you how, step by step. Its easy, visual, numbered steps walk you through just about everything Publisher can do now — newsletters, brochures, fliers, cards, calendars, even web sites. Publisher 2007 comes with a rich library of templates: You’ll learn how to use those — or to work from the ground up, when that makes more sense. Want to customize your postcards to individual recipients? The authors make Publisher’s mail merge stunningly painless. Want to build a whole set of matching materials? Prepare your materials for a professional printer? Generate PDFs for electronic delivery? It’s all here, complete with practice files, so you can be as hands-on as you like. Bill Camarda, from the September 2007 Read Only |
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Newspaper Feature and Magazine Article Writing $64.95 From basic newspaper features to in-depth magazine articles and incisive commentary, The Art of Feature Writing introduces students to the myriad tasks of a journalist—including researching, interviewing, organizing, writing and marketing. Replete with accessible, dynamic examples drawn from a variety of diverse sources, this book takes a step-by-step approach to give students the skills, tools and confidence they need to produce their own distinctive material. With the encouraging voice of an experienced teacher, Hutchison imparts sensible advice on both the craft of writing and the more practical concerns of a freelancer. The book is enhanced by rich pedagogical features including key points, chapter summaries and numerous exercises. From writing a lead that sings to the income tax implications of a freelance career, The Art of Feature Writing helps students generate compelling copy as they develop a more sophisticated understanding of the career of a writer. |
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No Stable Too Small $15.95 Here’s a collection of humorous, down-to-earth plays that bring a fresh perspective to the Christmas story through such creative devices as imagining the thoughts and feelings of fringe characters (like an innkeeper or a servant to one of the magi) or by updating the story with contemporary settings and characters. No Stable Too Small offers a variety of practical material for any situation, ranging from shorter plays with small casts and lines that can be easily mastered by younger children to more elaborate pieces with sophisticated themes for older children and adults. And they’re ideal for use with today’s young people — the dialogue reflects the way they really talk, yet never detracts from the biblical message.These flexible scenes offer a mix of speaking parts for all age groups, from preschool through adult, and are especially valuable for small congregations that lack the resources to mount large-scale productions. No sets are required, and only simple costumes and minimal props are needed. The plays can be performed by smaller churches with as few as 8-10 cast members, or parts can be easily divided to accommodate groups as large as 25-30. And with a running time of approximately 20-25 minutes each, it’s easy to fit them within a Christmas Eve or Advent Sunday worship service.Some of the charming presentations include:* Love Finds a Way* It Wasn’t the Hilton, You Know* Christmas Eve at Angel School* Because God Said So, That’s Why* No Small Parts* “Unto Us a Child Is Born”… Next on Omar* Miracles? No Problem!…and eight more!Lois Anne DeLong is currently a freelance writer and editor in Bay Shore, New York. She previously served 25 years in public relations, publishing, and marketing for the American Institute of Chemical Engineers. A graduate of New York University, DeLong is an active member of Brentwood Presbyterian Church in Brentwood, New York.Barbara Anne Antonucci was born and raised in Brentwood, |
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Option Pricing $100 Jerry Marlow (New York, NY) is a freelance financial writer and marketing consultant. For investment firms, he creates marketing and educational presentation that bridge the gap between how sophisticated financial mangers think about investing and how the firms’ clients think about investing. |
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Pattern and Palette Sourcebook 4: A Comprehensive Guide to Choosing the Perfect Color and Pattern in Design $29.99 This is a new volume in Rockport’s desktop library of color and pattern. The book and enclosed CD provides professional designers with seamless geometric patterns in a variety of color palettes to address the specific design needs of designers, art directors, and students working in textile design, product design, graphic print and website design, and advertising and corporate design. The enclosed CD contains interactive vector files to allow readers to resize motifs and patterns and change colorways to suit their own design purposes.Kathie Alexander is a freelance designer based in Peoria, Il. Prior to her freelance career, Alexander was employed by Dynamic Graphics/JupiterMedia for nine years, were she worked in the Marketing and Publishing departments. Her latest role was art director of Dynamic Graphics magazine, which she designed for six years. Harvey Rayner is a graphic and web designer in Suffolk, England, and creator of the website root2art (http://www.root2art.co.uk/CV/index.php) and patterncooler.com, a library database of more than 11,000 seamless patterns. In addition to the enclosed CD, the author will create a dedicated web page for this book with an interactive online component on that site. |
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Professional Contractors Group $45 Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. The PCG is a British not for profit organisation. It was established in 1999 as The Professional Contractors Group, a protest group against the IR35 tax statute. Later, it expanded its responsibilities to cover wider interests of freelance consultants and contractors as full representative body for freelancing in the UK, in the form of a company limited by guarantee. It is a not-for-profit organisation owned and run by its members. Anyone may join, and while often members run their own limited companies, sole traders and contractors operating via partnerships or umbrella companies are also well represented within the membership. It represents members in numerous sectors, including IT, engineering, interim management, media, project management, healthcare, oil and gas extraction and marketing. |
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Public Relations Companies $19.99 Purchase includes free access to book updates online and a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Chapters: Steorn, Wpp Group, Cision, Interpublic Group of Companies, Media Monitors Australia, Prime Point Foundation, Calysto Communications, Environics Communications, Pleon, Brazil, Carr Communications, the Musebox, Arcis Communications, Nettresults, Df King Worldwide, Prime Group, Kreab, Seesame Communication Experts, Pr-Operatørene. Excerpt: Arcis Communications is a Public Relations and Branding agency based in Kuala Lumpur , Malaysia History Arcis Communications was formed by former journalists, psychologists, public relations and branding professionals from several regional and international network firms in Malaysia and Singapore.The collective experience of this group includes decades of experience in journalism, public relations, branding, issues and crisis communications, marketing communications and design services.With a young team – and a network of freelance and agency partners around the South East Asian region – Arcis Communications is establishing itself as an integrated communications solutions provider in the areas of Public Relations, Branding and Marketing Communications.A team of account directors, brand managers, designers and other specialist talents work with the firm’s clients to help identify, discuss and address public relations and branding concerns or goals in Malaysia and the Asia Pacific region.The firm today already provides consultancy and program delivery services to a broad range of local, multinational and global clients.Present Arcis Communications is headquartered out of Petaling Jaya, a city just outside Kuala Lumpur, Malaysia. Kuala Lumpur if the capital of Malaysia and forms the financial, business and administrative hub of the country and its leading enterprises.Arcis Communications counts luxury brands; some of the country’s |
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Right Job, Right Now: The Complete Toolkit for Finding Your Perfect Career $17.99 The Right Job, Right Now effectively bridges the gap between “What do I want to do?” and “How do I do it?” by presenting a complete step-by-step plan for long-term career satisfaction using self-assessment, self-marketing, and a comprehensive job search and career development strategy. Based on the author’s Kaleidoscope Career Model, this book shows you how to take charge of your career and takes you, step-by-step, through the complete job search process including:Career assessment – what do you have to offer and what do you want in return? Taking action – searching for a new job, interviewing, and accepting offers. On-the-job issues – answers to common questions from dealing with a bad boss to performance management Using her unique and straightforward approach you will learn how to align your skills and abilities with your compensation and benefit needs and company culture preferences to find your career sweet spot – the qualities of a job that will allow you to perform to the best of your abilities and be rewarded accordingly. Your career sweet spot becomes the basis of targeting a job search, writing resumes, taking advantage of technology, interviewing effectively, and landing the perfect job.Susan D. Strayer, SPHR, is a human resources professional, career development expert and freelance writer. As the founder of University and Career Decisions Susan works with individuals, companies and universities in career management and development; human resources and recruiting strategy and employment brand. Visit her website at www.susanstrayer.com. |
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Stages for Tomorrow $57.99 Throughout the twentieth century, live theatre has been challenged by a range of new media based on increasingly sophisticated technologies – audio recording, film, radio, television, video recording – and it has survived them all. Now live performance faces an information technology explosion where the reality is claimed to be virtual. In Stages for Tomorrow, Francis Reid, one of the world’s best known and best loved lighting designers, gives a unique insight into some of the key developments of live performance technology this century and offers a view of where the future lies – a must for any theatre professional who takes their job seriously. The book covers every aspect of staging a live performance: from its relationship with photographic and digital media, old and new, to factors affecting the architectural design of buildings which house performances of ephemeral arts. The technology of staging styles is covered, with ongoing engineering solutions for scenery, light and sound. The book also examines developments in costume design, marketing and training. Whether student or seasoned professional – this is a guide to the technical theatre that you won’t want to be without – now, or in the future! Francis Reid is a world renowned freelance theatre lighting designer. He lectures, writes and advises on the subject of theatre design and technology. a unique insight into the technical theatre industryputs the theatre professional’s knowledge in contextwritten in an approachable style |
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Starting Your Career As a Freelance Photographer $19.95 Here is a virtual treasury of advice, insight, and guidance for every freelance photographer! From creating a portfolio and promoting your work to winning the first client and running a healthy, profitable business, Starting Your Career as a Freelance Photographer provides crucial marketing, business, and legal know-how for every step of the process. New entrepreneurs will discover in-depth information on choosing the right location, interacting with clients effectively, and receiving timely payments. They’ll also find practical advice for keeping track of business income and expenses, managing insurance and tax issues, and marketing their work to a diverse range of clients. Readers will also find real-life answers to the essential questions every photographer asks, including how to negotiate, how to price, how to find the right market, and even how to keep from drowning in paperwork. Finally, the guide includes sample contracts, model release forms, and much more. For anyone looking to earn money with their photography, Starting Your Career as a Freelance Photographer is a must-have start-up kit! |
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Starting Your Career as a Freelance Photographer: The Complete Marketing, Business, and Legal Guide $3.99 Here is a virtual treasury of advice, insight, and guidance for every freelance photographer! From creating a portfolio and promoting your work to winning the first client and running a healthy, profitable business, Starting Your Career as a Freelance Photographer provides crucial marketing, business, and legal know-how for every step of the process. New entrepreneurs will discover in-depth information on choosing the right location, interacting with clients effectively, and receiving timely payments. They’ll also find practical advice for keeping track of business income and expenses, managing insurance and tax issues, and marketing their work to a diverse range of clients.Readers will also find real-life answers to the essential questions every photographer asks, including how to negotiate, how to price, how to find the right market, and even how to keep from drowning in paperwork. Finally, the guide includes sample contracts, model release forms, and much more. For anyone looking to earn money with their photography, Starting Your Career as a Freelance Photographer is a must-have start-up kit! • Three guides in one: marketing, business, and law, specially tailored to the needs of the freelance photographer• Author is an attorney respected for his advocacy efforts for photographers |
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Starting up on your own: How to suceed as an independent consultant or freelance $24.98 ‘I wish this book had been available when I began my independent career. There’s only one word for it – PRICELESS!!!’Shay McConnon, psychologist, trainer, coach, magician and mentor‘A MUST read for anyone thinking about life outside the organisation.’Goran Hultin, former Deputy Director General at the International Labour Office (ILO), now a successful independent consultant‘Grounded in common sense and humour, and very clear about what can send you off track.’Norman Walker, former global head of Human Resources for Novartis, now an independent senior executive coach and consultant on leadership HOW TO WORK FOR YOURSELF AND MAKE IT WORKAre you thinking of starting up on your own and working for yourself? Do you need to know the nuts and bolts of setting up, marketing yourself, prospecting for new business and keeping things running on a day-to-day basis? Have you already made the leap and want to get more work, new clients, higher fees? This practical, no-nonsense book pulls no punches and gives you all the guidance you need to set yourself up, plus all the know-how you need to survive, prosper and expand once you’re up and running.See the book’s website for up-to-the minute financial and tax information for small businesses and the self-employed:www.pearson-books.com/startinguponyourown |
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Successful Self-Promotion Strategies for Photographers: Expose Yourself Properly $29.95 There’s much more to being a professional photographer than simply taking great pictures. Today’s self-employed photographers must have marketing savvy to spare. This guide from a widely known and respected industry insider provides that—and much more.In Successful Self-Promotion for Photographers, freelance photographers learn what they must do to improve their skills after the pictures have been developed. Featuring sections such as “Focus Your Image,” “Sharpen Your Client Focus,” “Identify Your Market,” and the ever-important “Spot Trends,” here are dozens of surefire strategies for selling services, staying on top of the latest market trends, and winning enough high-paying work to survive and thrive in this very competitive business. For any photographer looking to make it big behind the lens, this indispensable reference shows how to get the right exposure every time. |
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Survival Writing (How To Write Letters, Resumes, Pitches, Invoices, Emails, Articles, Reports And Everything Else You Need To Know How To Write) $9.96 The ultimate How To for anyone who’s entering or reentering the job market, starting a small business, or working freelance. Crammed with information, both technical and strategic, about everything listed in the subtitle (and more), this is sure to be the one and only business writing handbook a reader will ever need.Based on a college course she taught in New York City at the School of Visual Arts, and on years of successful experience in business, Scrivener has penned a handbook that’s lively and conversational, and embodies her basic premise: That business writing, too, should have a conversational tone.Answering tricky questions about grammar and punctuation, about sharpening thoughts to a point, about marketing, strategizing, handling stuff you hate (“The 10 Most Horrible Letters You Have to Write”), dealing with sticky contracts, and protecting your ideas, this engaging little volume is a reference book classic that readers will find useful throughout their careers.”A must for job seekers…Practical, comprehensive and great fun to read.” Jaime Adams, The Adams Agency.”Smart, insightful approaches to get results…Should be required reading for anyone who wants to communicate effectively.”- Caress Kennedy, President, Career Blazers |
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Surviving the Toughest Race on Earth $6.99 “A book that goes beyond pain, into the numbing realm of adventure racing.”—Los Angeles Times”A great book is one that brings you into another world—the world of the characters the author is writing about. In Surviving the Toughest Race on Earth, the reader sees through Marty’s eyes, feels his joy and his pain, experiences adventure racing close up. Marty shows us the human—the emotional—side of extreme sports.”—Jennifer Ciraldo, National Geographic In 1993 Marty Dugard is lashed to the coporate wheel, pursuing a successful marketing career while his dreams of world travel and high adventure slowly face. So he quits. While building a new life as a freelance sports journalist, Dugard snatches the opportunity to cover the Raid Gauloises, the notorious eight- to twelve-day race across hundreds of some of the most forbidding miles on the planet. The race pits teams from around the world against hostile wilderness, extreme weather, injuries, and exhaustion. Simply reaching the finish line is a victory. In this thrilling tale of danger and perseverance, Dugard follows racers through the withering desert heat of Madagascar and the clinging mud and leeches of Borneo, and celebrates the stunning victory of underdog Team Jura in their epic trek across the Makay Massif. We’re there with Dugard when, after three years of reporting the Raid Gauloises, he organizes a team and joins the race. Two journeys converge in Surviving the Toughest Race on Earth. One is an odyssey of change: Dugard gambling his career in pursuit of a dream. The Raid Gauloises is another kind of journey, beyond fatigue and pain to the brittle edge of human endurance. |
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The Art of Feature Writing $66.61 From basic newspaper features to in-depth magazine articles and incisive commentary, The Art of Feature Writing introduces students to the myriad tasks of a journalist–including researching, interviewing, organizing, writing and marketing. Replete with accessible, dynamic examples drawn from a variety of diverse sources, this book takes a step-by-step approach to give students the skills, tools and confidence they need to produce their own distinctive material. With the encouraging voice of an experienced teacher, Hutchison imparts sensible advice on both the craft of writing and the more practical concerns of a freelancer. The book is enhanced by rich pedagogical features including key points, chapter summaries and numerous exercises. From writing a lead that sings to the income tax implications of a freelance career, The Art of Feature Writing helps students generate compelling copy as they develop a more sophisticated understanding of the career of a writer. |
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The Bedside Dream Dictionary: 500 Dream Symbols and Their Meanings $0.5 The Bedside Dream Dictionary is an enlightening and entertaining introduction to the mysteries of the dreaming mind and lays the foundation for analyzing dreams.Each night, when we close our eyes, our subconscious mind is trying to tell us something. This book give a solid introduction on the often dramatic ways your dreams work, what your dreams mean, and what events in your daily lives may be causing you to dream the way you do. 300 of the most popular dream symbols and their meanings!Candice Janco graduated from Hollins University with a B.A. in English in 1994. Since then she has worked in the publishing industry as an acquisitions editor, magazine associate editor, and marketing specialist. Candice is a freelance writer whose work has appeared in bridal magazines, tourist publications and newspapers. Candice lives with her husband and chocolate Labrador retriever in North Carolina. |
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The Copywriter’s Handbook $18.99 The classic guide to copywriting, now in an entirely updated third editionThis is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention–and sell more products. Among the tips revealed are- eight headlines that work–and how to use them- eleven ways to make your copy more readable- fifteen ways to open a sales letter- the nine characteristics of successful print ads- how to build a successful freelance copywriting practice- fifteen techniques to ensure your e-mail marketing message is openedThis thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter’s Handbook remains the ultimate guide for people who write or work with copy. I don’t know a single copywriter whose work would not be improved by reading this book. –David Ogilvy |
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The Everything Guide To Writing Copy: From Ads and Press Release to On-Air and Online Promos–All You Need to Create Copy That Sells $14.95 The Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, Web, radio, trade journals, and much more. Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to: Write compelling headlines, tag lines, and leads Avoid common copywriting mistakes Strengthen brand development Start a freelance copywriting business Write copy for all media—print, radio, TV, and Web sites Whether you’re a professional copywriter or just starting out, The Everything Guide to Writing Copy will inspire you to create innovative, sales-generating advertising and marketing pieces. |
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The Freelance Writer’s Bible: Your Guide to a Profitable Writing Career Within One Year $19.95 The Freelance Writer’s Bible unites four practical workbooks under one cover. ? Discover your creative vision Find yourself as a writer. ? Write with freedom and confidence Break through your fears and achieve higher levels of creativity and writing excellence. ? Sell to 17 key writing markets Learn how to make money in every profitable writing area. ? Create your strategic marketing plan Design the master plan for your writing career. Learn what you need know to successfully write and sell novels, nonfiction books, children’s books, technical manuals, magazine and newspaper articles and columns, business copy, speeches, humor, scripts for movies, TV, radio, stage, and interactive media, and more. Learn about setting up your writing business, getting off to a fast and profitable start, turning writing blocks into stepping stones, staying focused with a master plan and weekly action plans, writing great query letters, getting writing assignments and more. |
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The Unofficial Guide to Building Your Business in the Second Life Virtual World: Marketing and Selling Your Product, Services, and Brand In-World $24.95 One of the hottest trends in pop culture, Second Life®, is a virtual, 3-D “world” that exists on the Internet. Populated by tens of millions of users, Second Life® is an opportunity to network with others, buy and sell products and services using real currency, and advertise your brand in a thriving, receptive environment. A comprehensive, in-depth guide to conducting business in this new marketplace, The Unofficial Guide to Building Your Business in the Second Life® Virtual World will ensure you make best use of the site. With relevant examples—from IBM creating a collaborative virtual workspace, to start-up companies selling virtual goods, to Princeton University offering Second Life® classrooms —you’ll learn how to use Second Life® to: formulate a successful business plan ´ create and maintain a virtual world presence for yourself and your business ´ generate buzz through promotions and advertisements ´ sell your products and services to a new realm of customers ´ expand relationships with colleagues and clients ´ understand Netiquette and codes of conduct for doing business in the virtual world ´ conduct meetings, conferences, and training seminars in Second Life® Filled with proven tips and techniques, this is the one book that reveals the best ways to make money using the hottest space online. Sue Martin Mahar is a respected resident of Second Life® and a freelance writer. Jay Mahar is an innovative technology expert with valuable skills in 3-D building and design, marketing, social networking, web infrastructure, and project management. Jay is often the person people turn to for business building advice in both real life and Second Life®. Jay and Sue Mahar live in West Orange, New Jersey. Advance Praise for The Unofficial Guide to Building Your Business in the Second Life® Virtual World: “The Mahars have written a |